Sector Alphabet + Future Shock
The objective for this project was to create a promotional campaign based on the Alvin Toffler novel, Future Shock (1970). The project had five assignments that would promote and update the look of Future Shock. The first objective was to design custom typeface that conveys technology and the futuristic theme of the novel. The second one was to design a logo for Future Shock with the typeface. Third, create typographic poster to promote our alphabet (Sector – I did 3 variations), and create a typographic poster to present a chapter from the book (chapter – Power of Style). The fourth objective was to create a film poster to promote the documentary about Future Shock. And finally, the last one was to redesign the book cover.